About Us
Our Approach
At Victor Records and Entertainment, we are dedicated to driving success for entertainers/creatives as well as businesses through our data-based hands-on marketing, branding, management, product development, and creative direction. Our approach combines strategic expertise, innovative thinking, and personalized service to deliver exceptional results.
We bridge the gap between your aspirations and the power of your talent or product/service. With a focus on ROI and excellence, we strive to exceed expectations and create a positive impact on the careers of creatives and the success of businesses. Our mission is to be the catalyst that elevates talent and brands. Thus, transforming the industry and driving growth.
Meet the exceptional professionals driving Victor Records and Entertainment, each contributing a unique blend of expertise and skill. Our team is dedicated to delivering unparalleled consulting services and creating substantial value for our clients.
Our Team
Jevaughn Edwards
Founder & CEO
Jevaughn leads Victor Records and Entertainment with a rare blend of creative intuition and corporate precision. As both a former marketing and HR professional in corporate America as well as a seasoned artist, he brings a unique perspective to the firm. With years of experience analyzing data metrics and translating them into actionable strategies for companies and clients, Jevaughn knows how to turn numbers into narratives — and vision into results.
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What sets Victor Records and Entertainment apart is its artist-led foundation. Unlike most marketing and management agencies, Jevaughn understands the journey from both aspects — the creator’s struggle and the strategist’s roadmap. This insider knowledge allows him to spot, support, and scale talent with a level of empathy and excellence that few can match. His leadership is rooted in a commitment to cultivating elite talent and businesses by delivering tailored, top-tier marketing and consulting services that move clients forward with clarity and confidence.
Olivine Daley - Edwards
Vice President
With over 40 years of expertise spanning across marketing, business analytics, data strategy, and human resources, Olivine is the analytical powerhouse behind Victor Records and Entertainment’s strategic approach. Her deep-rooted experience in both the corporate and creative sectors allows her to translate complex data into clear, results-driven action plans tailored to each client’s unique goals.​
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An avid researcher and relentless problem-solver, Olivine ensures that every strategy we implement is not only grounded in research but also designed to deliver measurable impact. Whether analyzing market trends, audience behavior, or operational gaps, she champions a data-first mindset that leads to tangible ROI for both businesses and creative talent.
Her insight goes far beyond numbers — she brings a sharp instinct for market positioning, cross-functional team alignment, and long-term brand development. Olivine bridges information and intuition, making her a vital force behind every successful campaign, client, and initiative.
Abigail Jackson
Digital Development Manager
Abigail is the digital architect behind our most transformative work — she is a visionary with rare technical brilliance and a deep understanding of market behavior. With expertise in digital development, computer engineering, and informatics, she brings a sharp, future-forward edge to our firm’s capabilities. Her genius lies in connecting the dots between data, design, and brand identity — building digital ecosystems that not only look phenomenal but also work flawlessly to move audiences and drive results.
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What truly sets Abigail apart is her ability to translate complex technical insights into elegant brand strategies that resonate across multiple markets. She understands that data isn’t just numbers — it’s the language of consumer behavior, and she uses it to craft narratives that communicate value, differentiate our clients, and position them for scalable success.
In an industry where tech and storytelling must work hand in hand, Abigail ensures every digital move we make is intentional, impactful, and aligned with our clients’ long-term goals. Her work doesn’t just support brand growth — it accelerates it.
Kayla Reid
Product Development Manager
Kayla brings a rare blend of economic insight and creative foresight to our team, positioning her as a critical driver of strategy and innovation at Victor Records and Entertainment. With a strong professional foundation in economics and econometrics, she applies rigorous analytical thinking to every product development initiative — ensuring our clients' offerings are not only culturally relevant but economically sound. Her work is rooted in understanding market behavior at both the macro and micro levels. Kayla doesn’t just identify trends — she anticipates them. Through careful analysis of consumer demand, pricing dynamics, and behavioral economics, she shapes product strategies that are both innovative and scalable.
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What makes her approach especially powerful is its balance: analytical precision meets creative application. From concept to execution, Kayla ensures that every product or service we help develop is built for relevance, profitability, and long-term market success. Her contributions consistently translate into stronger portfolios, clearer positioning, and greater return on investment for our clients.
FAQS
Find answers to common questions about Victor Records and entertainment, your trusted marketing consulting firm.
How do I get started with Victor Records and Entertainment?
To get started with us, simply reach out to our team with your business needs by scheduling an initial consultation and we will guide you through our tailored solutions and services designed to elevate your brand and drive success.
What type of services do we offer?
We specialize in providing hands-on premier management, strategic marketing, brand development, product development, and creative direction for elite talent and companies. Our focus is on empowering brands and talent to reach new heights of success.
How long does it take to see results?
The timeline for seeing results varies based on the scope of the project and the specific needs of your brand. We are committed to delivering impactful outcomes and driving growth, and our goal is to create a seamless experience that accelerates your brand's success.